For a week, thirteen 'Poets in Residence' performed in stations across the capital, making charming tannoy announcements and turning the station whiteboards into a media space featuring daily poems.
6.2 million impressions with £0 media spend
Playlist of performances & 'Meet the Poets' intro video
The poetry is now being used to teach English in a French textbook.
Pupils in London wrote their own Poetiquette poems.